Practice Test
Chapter 4:
E-Tailing and Non-Store Retailing
Practice Test
1.
A retailer must have a physical store in order to have an online store.
a.
TRUE
b.
FALSE
2.
A retailer's Web site should reflect the image of the store.
a.
TRUE
b.
FALSE
3.
Packaging is important because it is the first thing the customer sees of a purchase.
a.
TRUE
b.
FALSE
4.
A catalog retailer sells products door-to-door.
a.
TRUE
b.
FALSE
5.
Infomercials refer to online advertising.
a.
TRUE
b.
FALSE
6.
This is the form of retailing that takes place in areas other than fixed-location stores:
a.
home parties
b.
channels of distribution
c.
merchandise retailing
d.
non-store retailing
7.
Telemarketers participate in this form of selling:
a.
Internet
b.
electronic
c.
telephone
d.
television
8.
Advertisements that are delivered to your home are a form of this kind of selling:
a.
home mail
b.
direct mail
c.
direct-sales retailers
d.
consultant selling
9.
These retailers are often assigned a territory and schedule client meetings:
a.
consultant sales person
b.
street vendors
c.
catalog vendors
d.
route sales person
10.
A form of selling that doesn't require a sales associate to be available for the sale is:
a.
vending machines
b.
route selling
c.
consultant selling
d.
telephone selling
•
Chapter 1
•
Chapter 2
•
Chapter 3
•
Chapter 4
•
Chapter 5
•
Chapter 6
•
Chapter 7
•
Chapter 8
•
Chapter 9
•
Chapter 10
•
Chapter 11
•
Chapter 12
•
Chapter 13
•
Chapter 14
•
Chapter 15
•
Chapter 16
•
Preparation
•
Retail Glossary
•
Retail Web Links
•
DECA Practice Test
