Advertising Services

Trade Journals

AdForum
An Internet portal to the advertising, marketing, and communications industry, with direct links to more than 15,965 agencies in 134 countries.

The Advertiser
Published by the Association of National Advertisers, The Advertiser is the advertising industry's only peer-to-peer magazine.
708 Third Avenue, New York, NY 10017-4270
(212) 697-5950

Advertising Age
A source of marketing, advertising, and media news, information, and analysis.
711 Third Avenue, New York, NY 10017-4036
(212) 210-0100

AdWeek
News and information in the fields of advertising, marketing, and media.
5055 Wilshire Blvd., Los Angeles, CA 90036-4396
(323) 525-2270
770 Broadway, 7th Floor, New York, NY 10003
Subscriptions: (800) 722-6658

Brand Marketing
Covers the full range of marketing disciplines including advertising, promotion, merchandising, sales management, display, category management, and even personal and career management.
7 West 34th St., New York, NY 10001
(212) 630-3768 fax

BrandWeek
The only weekly magazine exclusively for America's top brand marketing executives.
770 Broadway, New York, NY 10036
(646) 654-6531
Subscriptions: (800) 722-6658

Journal of Advertising Research
A bimonthly publication for members of the Advertising Research Foundation.
641 Lexington Avenue, New York, NY 10022
(212) 751-5656

Journal of Marketing
A publication by the American Marketing Association that provides the marketing community with original research on all aspects of marketing.
311 South Wacker Drive, Suite 5800, Chicago, IL 60606
(312) 542-9000

Advertising Services Web Links

The Ad Council
For 59 years, the Ad Council has created timely and compelling public service messages for our nation.

Advertising Educational Foundation
Dedicated to providing you with the best resource to advertising and related content on the Web today.

Advertising Research Foundation
A nonprofit corporate-membership association and professional organization in the field of advertising, marketing, and media research.

Advertising World
Resources for advertising and marketing professionals, students, and teachers.

American Advertising Federation
Protects and promotes the well-being of advertising through a unique, nationally coordinated grassroots network of advertisers, agencies, media companies, local advertising associations, and college chapters.

American Association of Advertising Agencies
The national trade association representing the advertising agency business in the United States.

Association of National Advertisers
The industry's premier marketing and advertising trade association, and the only organization exclusively dedicated to serving the interests of corporations that advertise and market their products and services in the U.S.

Business Marketing Association
The leading professional association for business-to-business marketers and communicators.

Direct Marketing Association
The oldest and largest trade association for users and suppliers in the direct, database, and interactive marketing field.

International Advertising Association
The only global partnership of advertisers, agencies, the media, and related services.

Outdoor Advertising Association of America
The lead trade association representing the outdoor advertising industry.

Point-of-Purchase Advertising International
Offers brand marketers, retailers, and producers and suppliers of point-of-purchase advertising a world of information, networking opportunities, and education.

Promotion Marketing Association
The leading nonprofit trade association that represents the multi-billion dollar promotion marketing profession.

World Advertising Research Center
Extensive research and links regarding every aspect of the advertising industry.